erin maxsonGOOD HUMAN BRANDING

now entering: your next adventure

Good humans build better campaigns.better communities.better brands.better processes.a better world.better everything.

I build community spaces and systems that connect people and resources to make the world a little better every day.  

explore the park maplet's talk
SEE THE GOOD EST. 2026
PAST & PRESENT ADVENTURERSMindStream ConsultingUniversity at BuffaloCOhatchSearchBloomGeoff Balzano Coachingcarsforsale.comPetsenseTrekknKeep Nature WildTerritory Supply

PARK MAP · THE SPACES & SYSTEMS I'VE BUILT

Take in the view with some of our monumental projects.

GOOD HUMANS NATIONAL PARK · PARK MAPSCALE: ONE GOOD IDEA AT A TIME
you are here
lead gen lookout automation pass social media springs community campfire 01 confluence creative co. 02 every pet matters 04 the little wild library 03 desk pets
MAP KEY the good human trail italics systems I build along the way
THE STUDIO · DIGITAL

confluence creative co.

CONDITIONS: NOW BOOKING CLIENTS

Digital marketing, social media, content, automation, and lead generation for brands with heart. Where businesses get connected with the customers who need them.

hit the trail →
THE APP · DIGITAL

every pet matters

CONDITIONS: IN BETA TESTING

An app for adoption, fostering, rescue transfers, and pet-owner resources. Where rescue animals get the resources and attention they need to find their forever homes.

see our beta app →
THE DESKTOP · DIGITAL

desk pets

CONDITIONS: FRESHLY BUILT

A desktop pet app: little animated companions that live right on your laptop screen and keep you company while you work. Because every desk is better with a friend.

meet the pets →
THE SHOP · PHYSICAL

the little wild library

CONDITIONS: OPEN · MARKETS & ONLINE

A nature and wildlife bookshop and event space, popping up at markets across the Southwest. Where readers, connect with the wild world.

hit the trail →

MEET YOUR GUIDE

Once a marketing and tech executive, now trailblazing in building spaces & communities for good.

Over the last decade, I spent years learning as many digital skills in marketing & technology as possible. It led me to an executive role where I led a blended marketing and technology team that taught me that community and connection is the only way the world keeps spinning. Now, I'm working with mission and impact-driven entrepreneurs & businesses that want to make the world a better, more connected place.

connect with me on linkedin →

Trail essentials

Lead generation

Connecting the right people with the right offer, then making it easy to say yes.

Marketing & advertising

Human-centric brands, social media, and campaigns people actually want to see.

Technology & systems

IT, automation, and the quiet infrastructure that keeps a community running.

Community & coaching

Nobody should go it alone. I help people find their next "aha" moment or idea and after that, their people.

TRAIL REVIEWS

Good humans I've built stuff with.

GREETINGS FROM THE TRAIL

“Erin is one of those rare people who makes every team and every project better simply by being part of it.”
Dave Anderson
HEAD OF IMPACT

GREETINGS FROM THE TRAIL

“Erin brings an unmatched level of execution, creativity, and care to everything she does.”
Alena Givens
MARKETING MANAGER

GREETINGS FROM THE TRAIL

“It's not often that you come across someone with the perfect balance of exceptional performance, strong work ethic…”
Marsha King, Ph.D.

GREETINGS FROM THE TRAIL

“Erin Maxson's ability to create content that is compelling and ensures our message stirs curiosity in others…”
Kathy Milo
CAMPFIRE STORIES BI-WEEKLY · ON LINKEDIN

A newsletter for adventurers.

my ducks aren't in a row, but they're having fun.

For freelancers, founders, creators, and animal lovers. Real talk about building good businesses, plus a roundup of what's going on in the world of marketing & tech.

subscribe on linkedin

RANGER PROGRAMS

good human events

Coming soon!

NEW EVENT · DATE TO BE ANNOUNCED

Coming soon!

NEW EVENT · DATE TO BE ANNOUNCED

Good humans build better brands

AVAILABLE FOR EVENTS, TEAMS & PODCASTS

book me to speak →

pull up a log.

Let's build something good together.

Whether you need a brand, a system, or someone to believe in what you're working on, you've come to the right place. Let's connect and bring your ideas to life.

sign the trail register → erin@confluencecreativeco.com connect on linkedin